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We live in a polarized society in which there is widespread ignorance, confusion, and mistrust of science, as epitomized by our abysmal response to the Covid Pandemic. A major effort is needed to mitigate this - an effort that focuses not only on students, but on American adults and policy makers. We must communicate the beauty, excitement, methods, and power of science not only to those of our fellow citizens who are receptive to science, but perhaps more importantly to those who are highly resistant. The challenge, strategies, tools and methods for this quest will be discussed. Webinar - Speaker: Kip Thorne, California Institute of Technology Panel Discussion - Panelists: Brian Greene, Columbia University physicist, and Co-Founder & Chairman of the World Science Festival Alan Alda, Stony Brook University, and founder of the Alan Alda Center for Science Communication April Burke, Lewis-Burke Associates LLC, Congressional lobbyist for LIGO, Fermilab, and other science organizations Cailin O’Connor, UC Irvine philosopher of science; expert on communicating science to science-resistant communities