Why Your “Bad” Ads Get Spend on Facebook скачать в хорошем качестве

Why Your “Bad” Ads Get Spend on Facebook

👉 Join Evolve ~ The #1 Community on Skool for eCom https://www.skool.com/evolve-8484/about 🧬0-$50k/Month in Revenue? ~ Get Early Access To Evolve Origins https://www.skool.com/origins 🌊 Apply to Partner With Our Agency https://easyamedia.com/ (Minimum $250k/month in Revenue) 🤖 My Tech Stack To Scale To $1m/Month Get 15% Off TripleWhale Analytics - Use code EASYA15 https://partners.triplewhale.com/easya Get $100 off on Insense UGC - Use code EASYA100 https://fas.st/t/hMyo1u3X Get 15% Off The Fastest Landing Page Builder - Use Code EASYA15 https://shorturl.at/z5i6C Reduce Abandoned Carts With Opensend: https://shorturl.at/aZ0DW Creative Reporting & Ad Spying Tool: https://shorturl.at/mTtIT Connect with me on other platforms👇 Twitter:   / spencepawliw   Instagram:   / spencepawliw   TikTok:   / spencepawliw   In this video I break down exactly why Meta prioritizes spend the way it does: scale, volume, and lowest cost per incremental purchase. You’ll learn how to read spend, frequency, CPC, CPM, and purchase volume to see where an ad sits in the funnel, plus a simple decision framework for when to kill or keep high-spending ads even when ROAS looks worse. 0:00 Why Meta spends on “bad” ads 0:35 Real client ad account example 1:15 ROAS vs spend confusion 2:00 The role of scale and volume 3:00 Why top-spending ads aren’t really bad 4:40 Framework for turning ads off 6:50 Frequency and funnel placement explained 8:50 Prospecting vs retargeting signals 10:30 CPC and secondary metrics 12:00 Why spend is the #1 indicator 13:30 Meta knows better than you 15:00 Example: new ads picking up spend 17:00 Why Meta validates new creatives 19:00 Don’t panic on daily performance 21:30 Early kills and ad misjudgments 23:20 Applying the spend-based framework 24:45 The bigger message: focus on creatives 26:00 Origins community (brands under 100k/mo) 27:00 Evolve program (scaling beyond 100k/mo) 27:35 How to work with our creative team