On the Brink with Andi Simon | Podcast | Special Guest Max Teplitski скачать в хорошем качестве

On the Brink with Andi Simon | Podcast | Special Guest Max Teplitski

Future-Proofing the Fresh Produce Industry: Blue Ocean Thinking with Dr. Max Teplitski | On the Brink with Andi Simon Description: Welcome to On the Brink with Andi Simon! In this episode, Dr. Andi Simon talks with Dr. Max Teplitski, Chief Science Officer of the International Fresh Produce Association (IFPA), about how the produce industry is using Blue Ocean Strategy, AI innovation, and culture transformation to create a more sustainable and future-ready global food system. Max shares his journey from microbiologist and academic to global industry leader, illustrating how IFPA is “future-proofing” agriculture by focusing on food safety, sustainability, and personalized member experiences. Together, Andi and Max explore how the produce industry is evolving—from blockchain traceability and drones to AI-powered tools helping farmers make smarter, data-driven decisions. This conversation reveals how change, though uncomfortable, can spark creativity, community, and purpose. Learn how Blue Ocean Thinking can help organizations stop competing and start creating, even in traditional industries like agriculture. Watch if you want to: • Understand how AI is transforming agriculture and trade associations • Learn how Blue Ocean Strategy applies to food safety and sustainability • Discover ways to manage culture change and drive innovation within organizations • See how collaboration and community can future-proof any industry Subscribe to On the Brink with Andi Simon for more inspiring conversations about transformation, innovation, and purpose-driven leadership.