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You only get one first impression, especially when there are three more self storage facilities just down the road. How do you set yourself apart and make sure that first impression turns into a paying customer? Our guest shared the stand-out sales and customer service tips and tricks that will ensure you make the most out of every lead. Featured Speaker: Mark Green (The Jenkins Organization) Moderators: Tommy Nguyen (StoragePug) & Melissa Huff (Lighthouse Storage Solutions) Category: Sales & Customer Service Focus: Owners, Operators, & Managers Aired: April 17, 2025 If you don't have time to watch the whole session, here are some of our favorite parts: 00:00 - Introduction 3:40 - Where do first impressions happen? How do you make a good first impression? 9:10 - How do you improve your Google Business Profile? 11:30 - How should you greet customers when they walk in the door? 14:40 - How do you make a good first impression on the phone? 20:00 - How should you answer the phone? What greeting should you use? 22:00 - How do you identify what self storage unit a customer needs? 25:35 - How do you show how your product and amenities are different? 30:11 - Should you invite a customer to your self storage facility or close the sale on the phone? 32:10 - How do you handle self storage customers who don't want to pay an admin fee? 37:05 - What do you do when you don’t have what the customer needs? 42:15 - How do you handle customers who don’t understand why the REIT down the road is cheaper? 50:00 - How do you handle self storage customers who are unhappy with rate increases? 57:45 - What are your 3 best day-to-day tips for any self storage manager to rent more units and provide better service? What are Gabfocus Sessions? Gabfocus Sessions are virtual workshops for self storage owners, managers, and operators. Brought to you by the team behind Gabfest: StoragePug and Lighthouse Storage Solutions. Each session features hand-picked self storage industry pros who will dive deep into relevant topics surrounding self storage, share best practices, and explore trends in the market. It's our hope that these sessions help you navigate your self storage business better during these uncertain times. Want to learn more about self storage? Join us on select Thursdays for Gabfocus. Register here: https://www.storagepug.com/resources/... StoragePug helps self storage owners attract new tenants and rent more units with made-for-self-storage websites. We also love creating content (like this) to help you grow your storage business and become a self storage expert! Check out some of our favorite resources: Self Storage Marketing Playbook - https://hubs.la/Q02YKbLd0 The Self Storage Dictionary - https://hubs.la/Q02YK8N-0 Self Storage SEO Guide - https://hubs.la/Q02YKb580 Beginners Guide to Self Storage Investing - https://hubs.la/Q02YJ5ft0 Google Business Playbook for Self Storage - https://hubs.la/Q02YKc4W0 Resource Library: https://www.storagepug.com/resources Self Storage Blog: https://www.storagepug.com/blog #selfstorage #selfstoragefacility #selfstoragemarketing