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This week on the Creative Business Community Podcast, Erin chats with Fremantle potter Rosie Button about her bold pivot from engineering to an 11‑year empowerment photography studio—then, 18 months ago, into full‑time clay. Rosie shares how a well‑timed redundancy sparked her first business, the organic way her portrait work transformed women’s confidence, and why she ultimately swapped the emotional load of that work for a slower, hands‑on life at the wheel. You’ll hear how she turned a much‑loved hobby into a sustainable business: choosing markets over online sales, keeping overheads lean, reusing materials, and regularly reviewing those sneaky subscriptions and insurance costs. Rosie also opens up about her sketch‑to‑throw process, Japanese influences, firing weeks, and the real costs behind a “perfect” pot. Plus, practical tips on authentic social media, engaging at markets, and building loyal collectors. Rosie's mentor: Cher Shackleton Instagram: @chershackleton Facebook: Cher Shackleton Connect with our guest! Find Rosie - Fremantle Pottery: Instagram: @fremantlepotteryrosie Creative Business Spotlight: Michelle Fleur Artist Website: https://www.michellefleur.com/ Instagram: @michellefleurartist Facebook: Michelle Fleur Artist YouTube: Michelle Fleur Artist