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At around $5M in revenue, many MSPs hit a hard leadership reality: critical seats become non-optional, and not every owner wants—or fits—the role the business needs most. In this BMK Roundtable episode, Josh Peterson is joined by Gary Boyle and Ryan Alter to unpack a real client scenario where a capable, well-intentioned owner is sitting in the sales seat—but doesn’t actually want sales leadership. The result? Friction, stalled growth, and rising tension between sales and service. This conversation dives into why ownership does not equal seat fit, how delegating tasks is not the same as owning accountability, and why avoiding hard role-fit decisions quietly taxes the entire business. The group explores the emotional side of partnership decisions, the difference between sales and order-taking, and how leadership teams can use planning and inspection—not confrontation—to surface the truth. If you’re an MSP owner navigating partnerships, sales accountability, or the transition from tactics to strategy, this episode will help you think more clearly about what your business actually needs—and who should own it. 👉 Learn more about the Vision Operating System: https://beringmckinley.com/vision 📺 Subscribe for more MSP leadership conversations: / @beringmckinleyvision 🎙 Interested in being a guest on the podcast? https://beringmckinley.com/blog#speak...