Showtime The Great Reopening Part 1 True Retail Theatre скачать в хорошем качестве

Showtime The Great Reopening Part 1 True Retail Theatre

Introducing ‘Showtime: The Great Reopening.’ Why? Because Caroline Cartellieri and I think physical retail is going to look very different moving forward: People will make less frequent trips to physical stores. When they do, expectations will be a lot higher. They will seek out unique brand experiences and specific knowledge. They will want to interact in different ways. They will want ‘retail theatre’. We believe the retail sector (online and off) can learn a lot from the creative industries. We want to encourage Boards to actively solicit new ideas and new thinking from groups they never have before; to not only ‘think outside the box’ but to throw the box out of the window entirely. So, we sat down with the incredible Erin Gilley - immersive theatre director, video editor and creative extraordinaire - to talk about how retailers can entice their audiences back into the store. What steps are you taking to create new and unique brand experiences? How are you planning to meet new expectations? Check out Part 1 and let us know what you think. #customerexperience #retail #retailtrends #ecommerce #ecommercetrends #boardsofdirectors #digitalonboards #digital #digitaltransformation #strategy