Branding vs. Marketing: What's the Difference? скачать в хорошем качестве

Branding vs. Marketing: What's the Difference?

Branding vs. Marketing. Many entrepreneurs and creative professionals are confused about the real differences between them. Yes, the two subjects overlap in some areas, but there are some key nuances that will clarify how you go about building and promoting your business. If you’re an agency or consultant, understanding the two will improve your ability to help your clients succeed. In this video I dive deeply into the definitions of branding and marketing - and why it’s critical that you know the difference. _______________________ This video is targeted to my channel’s audience of entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, design, trend, marketing and communications. Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients they serve. ——————————— WEBSITE: https://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: https://www.philipvandusen.com/muse BRAND DESIGN MASTERS Facebook Group   / branddesignmasters   BRAND DESIGN MASTERS Podcast https://podcast.branddesignmasters.co... VERHAAL BRAND DESIGN on Facebook:   / verhaal-brand-design-115957185470571   TWITTER:   / philipvandusen   INSTAGRAM:   / philipvandusen   LINKEDIN:   / philipvandusen   YOUTUBE:    / philipvandusen   PINTEREST:   / philipvandusen   BEST ADOBE CC TRAINING VIDEO COURSES Bring Your Own Laptop with Daniel Scott https://byol.me/philip GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS: https://www.tubebuddy.com/philipvandusen RECOMMENDED BOOKS: “Change By Design”, Tim Brown http://amzn.to/2mTFDrz "Imagine: How Creativity Works", Jonah Lehrer http://amzn.to/2mJpQe9 “Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR “Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL “Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu The 22 Immutable Laws of Branding, Al Ries + Laura Ries http://amzn.to/2noZGwd “Change By Design”, by Tim Brown http://amzn.to/2uaXYjX "How To" by Michael Beirut http://amzn.to/2u9lnnh “The Brand Gap” by Marty Neumeier http://amzn.to/2CAbYZk “Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker http://amzn.to/2CAIH0r “The Art of Innovation” by Tom Kelley http://amzn.to/2wtAevL “The Edge: 50 Tips from Brands That Lead” by Allen Adamson http://amzn.to/2Ef6fse “Art + Design” by Rex Ray http://amzn.to/2yLMRRT “Expert Secrets” by Russel Brunson http://amzn.to/2zEDOBT “Shift Ahead” by Allen Adamson + Joel Steckel - http://amzn.to/2xLrEX4 *We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.