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Welcome back to Emma’s Jewelry Talk! 💎 In this episode, we are diving into one of the most important parts of running a successful jewelry business: Professional Photography. After 21 years of making jewelry at Emma’s Pretty Gems (EPG), I’ve learned exactly what works (and what doesn't) when it comes to making your work pop online. In this episode, we cover: The Power of Light: Why natural light is "100% better" for making colors pop and seeing every detail of your artistry. My Photography Setup: How I use an Amazon light box and a computer editing tool to create clear, stunning images. Inventory Hacks: Using your photos to keep a "beautiful cachet" of your work so you always know what's in stock for your website and art shows. A Tough Shipping Lesson: I’m sharing the story of my first international sale to the UK—why I ended up with only $1 in profit after shipping fees and why I now stick to domestic shipping. Branding & Packaging: My latest finds, including magnetic clasps, custom logo bags with QR codes, and "Thank You" stickers to make my packaging look professional. Resources Mentioned: Light Box: Search for "portable light box" on Amazon—it's an affordable game-changer! Editing Tools: Most computers have built-in editing software, but don't forget you can use your phone or tablet too! Inspiration: Check out Pinterest for new project ideas and ways to network your brand. ✨ Don't forget to follow me on social media! I'm on Instagram, TikTok, Lemon8, and X (Twitter). You can also find my work on my website, Clued!