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Leveraging Data to Drive Informed Decisions

On this month's ICF Live, we chat with the founder and president of Associations Laboratory Inc. Dean West. Dean shares his expertise on how associations can move from opinion-based to data-driven decision making. Subscribe for more Coaching Conversations -    / @icfheadquarters   🗝️Key Moments: 0:00 Introduction to Dean West and Associations Laboratory 03:38 Confluence on Data in Decision Making 09:38 Does generational research help guide business strategy? 14:07 Reveal: The Big Picture of Research 18:11 Challenges of Working with Global Organizations 21:51 Future-focused Associations 🔎Learn More About Dean West: https://www.associationlaboratory.com... Check out Dean's blog: https://www.associationlaboratory.com... _____________________________________________ About Us: International Coaching Federation (ICF) is the leading global organization for coaches and coaching dedicated to advancing the coaching profession by setting high standards, providing independent certification and building a worldwide network of trained coaching professionals. Learn more about the International Coaching Federation (ICF) at https://coachingfederation.org/