Raycheal M. Proctor: The Marketing Shift Every Founder Must Understand скачать в хорошем качестве

Raycheal M. Proctor: The Marketing Shift Every Founder Must Understand

In this episode of E-Coffee with Experts, host Ranmay speaks with Raycheal M. Proctor, Founder & Marketing Director at Unlimited Mixed Marketing, about what’s really happening in SEO, omnichannel marketing, and B2B growth as we move toward 2026. Raycheal shares her journey from the early days of digital marketing, when SEO was still experimental, to building an agency focused on strong systems, delegation, and scalable foundations. She explains why many agencies struggle to serve enterprise clients and why true growth starts with clear processes and aligned teams. The conversation explores how AI and LLM-driven search are reshaping marketing, why SEO still plays a critical role in omnichannel success, and what kind of content actually influences long B2B buying cycles. Raycheal also breaks down common mistakes teams make with account-based marketing, omnichannel execution, and sales-marketing alignment — even when using advanced tools. 🔗 Get access to 250k+ link connections and build your website authority with us: https://www.digitalwebsolutions.com/ In this episode, we discuss: 00:00 – 00:45: Introduction 00:45 – 02:15: Raycheal’s Early Digital Marketing Journey 02:15 – 03:05: Why She Started Her Own Agency 03:05 – 04:10: Moving From Job to Agency Founder 04:10 – 05:20: The Key Change Agencies Must Make to Scale 05:20 – 06:35: Decisions That Helped the Agency Grow 06:35 – 07:55: What Really Changed in SEO During 2025 07:55 – 09:05: Preparing for Marketing in 2026 09:05 – 10:35: Why SEO Still Matters in an AI World 10:35 – 12:05: What Content Works Best in B2B Today 12:05 – 13:30: Why Omnichannel Campaigns Often Fail 13:30 – 14:45: The Biggest ABM Mistake Teams Make 14:45 – 15:55: Thoughts on AI Tools and Automation 15:55 – 18:30: A Client Story That Shows SEO Power 18:30 – 19:23: Final Thoughts 🔗 Connect with Raycheal M. Proctor 👥   / raychealproctor   💻 https://www.unlimitedmixedmarketing.com/ 🔗 FOLLOW US Website: https://www.digitalwebsolutions.com/ Facebook:   / digiwebsol   Instagram:   / dws_global   LinkedIn:   / digital-web-solutions.