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In this episode, I break down how oversubscribed brands actually use ads: Not as a rescue plan… But as a scaling tool. You’ll learn how to know when you’re ready to run ads, how to think about cold vs warm traffic, why retargeting works so well, and how to use ads with wisdom- not desperation. What You’ll Learn In This Episode ✅ Why ads don’t fix broken systems (and what they amplify instead) ✅ The real signs you’re ready to start running ads ✅ Why ads are not “magic” - they’re multipliers ✅ Cold traffic vs warm traffic explained in plain English ✅ Why retargeting works (and why it feels like “people are everywhere”) ✅ How oversubscribed brands use ads without burning money ✅ Faith + business: wisdom before expansion If you’re not converting without ads, ads won’t save you. But if your system is clear, your offer is strong, and your follow-up is intentional… Ads can help you scale faster than you imagined. Want Help Building the System Before You Scale It? If you’re building your offer, funnel, email follow-up, and ad strategy as one ecosystem — that’s what we do inside the Digital Launchpad Accelerator. 👉 Visit: pmi.ng/digital-launchpad Subscribe For The Oversubscribed Blueprint Series This podcast is the blueprint I’m following to become oversubscribed in 2026, and you can follow it too. New episodes weekly.