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New to email marketing? Fret not! ✉️ Gain insights from this beginner-friendly guide tailored for small business owners like you. Get enriched with email marketing ideas for small business and formulate a robust email marketing strategy. For an in-depth experience, catch the full webinar here: https://technologytherapy.com/email-m... 🔑 Need a little extra help from the pros to get your email marketing strategy up and running? Set up a one-on-one coaching session with one of our email marketing experts: https://technologytherapy.com/mentoring _____________________________________________________________________________________ 🖨️ Transcript 🖨️ And now where do you start? I know the majority of you are brand new to email marketing; you’ve never sent one before. So start by outlining your business goals. What are you looking to get out of sending marketing emails? And then create a list of questions that your customers and clients ask you frequently. And use this as your basis for your content calendar for your email marketing. You know, the reason that you are sending emails is not only to keep reminding customers that you're there, but also to build a relationship with them and provide value to them. And like I said, make your content calendar. Make a commitment to yourself and your business. So making a content calendar helps you stay committed in a way because you're planning it out ahead of time. And when you have a plan, you're going to be much more likely to execute and actually send those emails than if you're kind of each month going, oh, yeah, I have to send a marketing email this month. Oh, I don't really have any ideas. So I'm just, I'm just going to skip it this month and come back next month. So creating a content calendar, setting reminders in your own calendar, how to do it, making it a part of your routine. That is all going to help you stick to it. Then you're going to pick your software, like I mentioned, do some free trials, compare different options between them and also pricing so that you can find what makes sense for you and your business. And then go ahead and get started. Send your first email and play around with the templates in there. Most email marketing softwares have pretty easy to edit templates that will have you able to create an email and send it you know, within a matter of like an hour or two. So just play around with it and get started.