Stop Making These LinkedIn Mistakes as a Founder | Roman Pikalenko | Be Yourself Podcast скачать в хорошем качестве

Stop Making These LinkedIn Mistakes as a Founder | Roman Pikalenko | Be Yourself Podcast

🚀 All the key decision-makers are on LinkedIn! Whether you’re fundraising, hiring top talent, or finding B2B/B2C customers, LinkedIn is one of the most powerful platforms for growth. In this episode of Be Yourself Podcast, Sergey talks with Roman Pikalenko, one of Europe’s leading climate tech ghost writers. Roman helps founders and executives attract capital and talent through LinkedIn strategies. We cover: 🌱 How climate tech founders can master LinkedIn ⚠️ Common LinkedIn mistakes and growth tips 🔄 Building and pivoting audiences for new markets 🎯 Ideal customer profiling (ICP) for better connections 📰🎙️ Using newsletters and podcasts to engage your community Whether you’re a founder, executive, or marketer, this episode is full of actionable tips on LinkedIn growth, audience building, and scaling in climate tech. 🔔 Subscribe to Be Yourself Podcast for more insights from top founders and thought leaders! 0:00 - On This Episode 0:42 - Who's Roman 1:08 - The Climate Founder LinkedIn Gap 2:56 - How Big Is the Climate Tech Market? 5:41 - Founder Personal Branding Mistakes 11:14 - Growing a 27K LinkedIn Audience 17:32 - Does the Wrong Audience Still Help? 21:23 - Know Your Customer or Fail 25:45 - Climate Startups vs Big Polluters 27:53 - Why Newsletters Still Matter 32:19 - The Newsletter Playbook for Founders 35:34 - Ghostwriting for Beginners Roman's LinkedIn:   / roman-pikalenko   If you'd like to invite me to host an event, give a public speech, or are interested in an interview, feel free to drop a line: serhiy@beverlyen.com LinkedIn:   / sergey-leshchenko-81371198   Instagram:   / serhiybeverly   Tik-Tok   / serhiybeverly   Podcast and Shorts Production: https://beverlyen.com/production