The Challenge of True Innovation | Ola Strandberg | Life With Strings Attached Ep. 38 скачать в хорошем качестве

The Challenge of True Innovation | Ola Strandberg | Life With Strings Attached Ep. 38

Ola Strandberg is a true innovator, having redefined modern guitar-making with his .strandberg* brand. Pioneering the resurgence of headless guitars, Ola combines ergonomic innovation, sustainable materials, and cutting-edge aesthetics to create instruments that inspire musicians and luthiers worldwide. With so much change occurring in the world, now is a good time for those with a future-forward mindset, like Ola. But being a renowned innovator comes with its own challenges. In this episode, we talk about the different needs of emerging guitar markets, the difficulties of reaching the mainstream as a futurist, and whether there can ever be an iPhone of guitars. .strandberg* Guitars: https://strandbergguitars.com/ Join the Patreon:   / businessofguitar   ~ Jamie Gale is a thought leader who rose to prominence in the guitar industry by simplifying complex concepts. In his weekly podcast "Life With Strings Attached", he engages in cross-disciplinary discussions to reveal how everything from guitar design to architecture, philosophy, physics and more can be better understood if you learn to see the universal truths that underpin our world. Because everything in life is better understood if you can learn to see the strings attached. You can listen to Life With Strings Attached wherever you get your podcasts, or join the Patreon to access the ad-free video and audio versions of every episode, as well as a host of other exclusive content. My Patreon:   / businessofguitar   LWSA Spotify: https://open.spotify.com/show/4VdmNVM... LWSA Apple Podcasts: https://podcasts.apple.com/us/podcast... All my links: https://linktr.ee/jamiegale Chapters: 00:00 Introduction 01:11 Travels in expanding guitar markets 11:59 Reaching the mainstream as an innovator 17:44 Ergonomics and the Strandberg design 27:44 It's not about “better” or “worse” 31:40 A word from our sponsor 32:09 Making a signature guitar for Dream Theatre’s keyboardist 42:50 The parallels between photography, guitar and cycling 56:23 Could there ever be an iPhone of guitars? 01:01:50 Balancing the perfect with the futureproof 01:13:57 The guitar world is already undergoing huge shifts