Can We Save Public Service Media Before It's Gone? скачать в хорошем качестве

Can We Save Public Service Media Before It's Gone?

Are the UK’s public service broadcasters sleepwalking into extinction? In this TellyCast interview, Ofcom’s Cristina Nicolotti Squires issues a stark warning: without a radical shift to digital-first thinking, the UK’s beloved PSBs could become obsolete. With audiences migrating to YouTube, TikTok and streaming platforms, Ofcom is pushing broadcasters to put their content where viewers actually are. Cristina breaks down Ofcom’s six-point plan to modernise public service media, including: – Why YouTube is critical to PSB survival – What’s holding broadcasters back from going all-in on digital – How AI, misinformation and media literacy are reshaping content trust – And whether it’s already too late to fix the broken system If you care about the future of British media - or work in digital-first content - this is a must-watch conversation. #DigitalFirst #Ofcom #PublicServiceMedia #YouTubeStrategy #TellyCast #CristinaNicolottiSquires #Channel4 #MediaRegulation #SocialVideo #BroadcastingFuture #TikTokNews Click to subscribe to our newsletter http://eepurl.com/hkehBj Read the latest social video news on The Drop - https://www.dropmedia.co.uk/ Subscribe to our podcast https://podfollow.com/tellycast-the-t... 00:00 – Intro: Are PSBs still relevant? 01:12 – Why Ofcom calls PSBs an “endangered species” 03:40 – Why YouTube is key to survival 06:15 – Channel 4’s digital-first success story 09:02 – What’s stopping broadcasters from embracing platforms? 11:18 – Can PSBs still compete with streamers? 13:25 – AI, trust, and media literacy 16:00 – Does Ofcom support digital-first studios? 17:42 – Is it too late to save public service media? 19:08 – What success looks like in 5 years #TellyCast #TVindustry #Telecast #socialvideo Buy tickets for the TellyCast Digital Content Forum - https://digitalcontentforum.com/