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Unlock higher ROI from every shopper touch. In this webinar, dealers show how VinSolutions’ Automotive Marketing Platform (AMP) activates Cox Automotive signals + your CRM data to reengage lost customers, convert servicetosales, and boost loyalty—without blasting your entire database. You’ll learn how to: Turn realtime buying signals into lowfunnel tasks your team actually wants to work Build service-to-sales equity plays that retain customers and improve grosses Use personalized offers and KBB trade signals to drive more appointments Work the Opportunity List like a digitized directmail manifest Measure success with the AMP Marketing Dashboard, plus direct vs. indirect influence Boost response rates with GenAI and coach a softer followup that converts Chapters & timestamps below 👇 Subscribe for more dealer strategies! Ready to see AMP in action? Learn more: https://www.vinsolutions.com/dealersh... #VinSolutions #AutomotiveMarketing #DealershipMarketing #AutomotiveCRM #MarketingAutomation #CarDealers #VinSolutionsAMP 00:00 Welcome & housekeeping 01:11 Key themes 02:14 AMP as an influence platform 03:44 How AMP activates data (Cox signals + CRM) 05:34 Interpreting buying signals 06:36 Reengaging “lost” customers 08:30 Winning campaign ideas 18:46 Opportunity List: build segments, work the list 23:21 Measuring ROI: AMP Marketing Dashboard 26:52 Direct vs. indirect influence explained 29:19 Following up with GenAI (practical tips) 31:56 Softer outreach after AMP engagement 33:46 Audience Q&A