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🎧 Listen on Spotify, Apple Podcasts & more: 🔗 https://bit.ly/highfunctioningpod What does it take to make wellness products that actually work? Matt Besonen of United Cultivation joins us to talk about his journey from restaurant management to overseeing a licensed manufacturing facility in Massachusetts. In this episode, we break down the nuts and bolts of creating wellness products—from R&D to scaling production. Matt explains how ethanol extraction, C1D1 safety, and tools like Vape Jet are reshaping how products are made. We also dive into working with out-of-state brands, the meaning behind "touchpoints," and how to help consumers understand what they’re using—without all the buzzwords. 🎙️ Episode Highlights: ✅ Behind the launch of United Cultivation’s manufacturing license ✅ What RSO, Vape Jet, and ethanol extraction mean for product quality ✅ Why education and trust matter more than marketing ✅ How to collaborate with established national brands ✅ The power of precision in fast-acting formats 💡 If you’re in the wellness space—or thinking about launching a product—this episode is your blueprint. 🚨 Disclaimer: This episode includes promotions for adult-use wellness products. All products are intended for audiences 21 and over. Please consume responsibly and follow your local laws. 🔔 Subscribe for more episodes from the High Functioning Podcast.