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How To Choose The Right Graph (Types of Graphs and When To Use Them) | Dr. Selena Fisk Welcome to this episode created for leaders, teams, and decision-makers who want their charts to inform action rather than create confusion. In this session, Dr. Selena Fisk explains how choosing the right chart can significantly improve clarity, alignment, and confidence in business conversations. Charts are often added to presentations without enough thought about purpose, audience, or context. As a result, key messages are missed, discussions slow down, and decisions become harder. This episode focuses on practical chart selection — helping complex information become easier to interpret and more useful in real-world business settings. Listeners will learn how different chart types support different questions, why visual simplicity matters, and how context transforms numbers into meaningful insight. The guidance shared is grounded in realistic scenarios faced by leadership teams, analysts, and organisations working with performance metrics, comparisons, and change over time. Key Sections (with Timestamps) 00:00 – Why chart choice impacts understanding and decisions 02:15 – Line charts and how to show change over time 05:10 – Bar charts and managing too many categories 08:40 – Box and whisker plots explained simply 12:30 – Lollipop charts for showing change clearly 15:20 – Pie and donut charts: rules that improve readability 18:40 – Heatmaps and colour consistency 21:30 – Scorecards and adding essential context 24:00 – Turning visuals into insight, not noise What You’ll Learn 1. How to select charts based on purpose, not habit 2. When fewer visuals communicate more clearly 3. How comparison and context improve interpretation 4. Why colour and layout consistency matters 5. How better visuals support data-informed decisions Dr. Selena Fisk shares examples from leadership reporting where reducing the number of categories in a bar chart immediately improved discussion quality. Another example highlights how adding a target line to a time-based chart helped teams interpret performance more accurately. These insights reflect common challenges faced when presenting information to senior stakeholders. If this episode added clarity to how charts should be used, listen to the full episode, share it with colleagues, and subscribe for more practical guidance on communicating insight with confidence. Social & Website Links Website : https://selenafisk.com/ Linkedin : / selenafisk Facebook : / drselenafisk Instagram : / selenafisk #businessintelligence #datavisualisation #datavisualization #datainsights #analytics #businessstrategy #decisionmaking #leadershipcommunication #datastorytelling #businessdashboards