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In this episode of IPWatchdog Unleashed, join Gene Quinn and Marlene Valderrama as they discuss the evolving landscape of artificial intelligence (AI) and its impact on innovation and intellectual property (IP) at Halliburton. Marlene shares insights from her role as an innovation scout, the challenges of encouraging digital teams to recognize their novel contributions, and the exciting advancements in drilling technology facilitated by AI. The conversation delves into best practices for AI implementation and the importance of continuous training for IP and innovation management. Additionally, Marlene opens up about her personal journey, her unexpected career path from drilling engineer to IP advocate, her passion for giving back through long-distance biking for multiple sclerosis research, and much more. 00:00 Welcome and Introductions 00:25 Marlene's Role and Innovations at Halliburton 02:10 Advancements in Drilling Technology 05:32 Challenges and Training in IP 08:30 How Gene and Marlene Met 09:30 Finding a Mentor 11:22 How Marlene Got into IP 14:41 Belief in and Support of Innovators 16:35 How Do You Get More Invention Disclosures? 18:35 Advice for Attorneys on Networking 19:54 Personal Stories and Overcoming Fears of Speaking 28:12 AI Has Potential But Isn't Hiccup Free 29:42 Exploring AI Prompting Techniques 32:04 Diving into AI Learning and Applications 35:12 Implementing AI in Corporate Settings 39: 28 Listening to Podcasts and Learning 40:45 Cycling for a Cause: The MS 150 46:25 Balancing Careers and Personal Passions 49:55 You Have to Go to IPWatchdog LIVE 52:24 Advice for Aspiring Professionals