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In this episode of the Glow Podcast, host Taylor Logue sits down with Jamie Kelton, Beauty Director at Skinney Med Spa, to discuss the latest trends shaping the aesthetics industry. Jamie shares how personal connection, trust, and customized care are becoming just as important as the treatments themselves. The conversation explores the shift toward natural-looking enhancements, the value of personalized consultations, and how innovative technologies like iKoon body contouring are redefining results. Jamie also dives into emerging wellness trends that emphasize internal health as the foundation for external beauty, along with proven client retention strategies and the growing importance of social media as a branding and relationship-building tool. This episode offers practical insights for anyone in aesthetics, wellness, or client-facing businesses looking to build deeper relationships and long-term success. Key Takeaways Personal connections are essential in the aesthetics industry Clients are shifting toward natural enhancements over dramatic changes Personalized consultations lead to better treatment outcomes Technologies like iKoon are changing body contouring results Internal wellness supports external beauty Trust is the foundation of long-term client retention Social media functions as a modern business card Storytelling is a powerful marketing and sales tool Understanding patient history improves treatment planning Treatments should align with each client’s goals and timeline Notable Quotes “You got to suffer to be beautiful.” “Storytelling is integral in sales.” “Everyone wants to look good, right?” Chapters 00:00 – Introduction to Aesthetics and Personal Connection 03:59 – Trends in Aesthetic Treatments 08:00 – Personalized Consultations and Treatment Planning 10:50 – Innovative Treatments: iKoon and Regeneran 18:51 – The Importance of Internal Wellness 22:41 – Client Retention Strategies 24:44 – The Role of Social Media in Aesthetics Connect with Skinney: Connect with Skinney Website: https://skinneymedspa.com/ Connect with Jamie LinkedIn: / jamie-kelton-1a31b3a3