What NOT to do When Writing Payment Reminder Emails скачать в хорошем качестве

What NOT to do When Writing Payment Reminder Emails

If people don’t pay their bills on time, most businesses wait before sending them to collections. That’s good news for clients since they have a large window of time before a negative consequence. But this could also make them brush their bill to the side. They know they have plenty of time to pay, so they don’t prioritize it right away. LINKS: ____________________________________________ https://etactics.com/blog/how-to-writ... ____________________________________________ This could lead them to forget. But of course, you don’t want them going to collections and you don’t want to wait this long to get paid. Chances are that you’ll send reminders as the due date approaches if you haven’t received payment. This prompts the client to pay and they’ll remember they have an outstanding bill. One method for sending these reminders is by email. When sending these emails, it’s important to be polite so you don’t overwhelm the recipient. After all, 60% of people are already anxious about paying bills. There are some mistakes you could end up making that don’t encourage these people to pay. First of all, don’t use a threatening subject line. This is one of the first things that the recipient notices when they get an email. Using a subject that sounds demanding won’t be effective. It could end up making someone panic about the financial impact that a late payment will have for them. It might even scare them into avoiding the email altogether, which won’t prompt them to pay. Next, don’t wait too long to send these emails. It doesn’t do the client any good if you send a reminder so close to the due date that their payment still ends up being late. The person would have to scramble to get it in on time, especially if they need to wait for their next paycheck. Reminding them too late could put them in a financial bind. Instead, send out frequent reminders from the time you send the first invoice until the time the payment is due. But make sure you don’t send too many reminders. If you bombard the client with multiple emails so close together, they may ignore them or mark them as spam. Rather, spread the messages out at consistent intervals. And finally, avoid sending emails at inactive times. People are less likely to check their email over the weekend or during the evening. Sending at these times could cause your message to get lost by the time the person logs back on. Instead, you want your reminders to be at the top of someone’s inbox so they don’t get lost. 23% of opened emails are within the first hour after delivery. After one day, the likelihood that the email gets opened is under 1%. Because of this, you need to target the time and day that people are most likely to check their email. So instead of sending at 5:00 on a Friday, consider sending on a Monday morning when people are signing back on for the work week. Since clients know that there’s a large time frame before facing a penalty, they might push off paying their bills. But as a business, you want to receive revenue as soon as possible. As you send reminders, don’t make the mistake of scaring them with threatening or nonstop emails. You don’t want clients to continue avoiding payments because you overwhelmed them with your reminders. Clients could even end up switching businesses if you stress or intimidate them too much. And make sure to send reminders at convenient times so the person is most likely to see the message and has time to pay the bill before the deadline. This increases the chance that you’ll get your money on time. ► Reach out to Etactics @ https://www.etactics.com​ ►Subscribe: https://rb.gy/pso1fq​ to learn more tips and tricks in healthcare, health IT, and cybersecurity. ►Find us on LinkedIn:   / etactics-inc​   ►Find us on Facebook:   / ​   #PaymentReminder #PaymentEmails