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What’s it really like being a brand-new car dealer in 2025? In this week’s episode of DealerPod, Steven, Scott and martin sit down with Elliott Rosoman, who made the bold move from estate agency to car dealership owner in just a few short years They dive deep into the realities of starting out: from finding stock and building trust to handling pressure, paperwork, and the daily wins that make it all worth it. This episode is honest, unfiltered, and packed with lessons for anyone in or around the motor trade. Whether you’re thinking about starting your own dealership, already trading, or just love the world of car sales, this conversation gives you a genuine look behind the curtain at what it takes to succeed. In this episode, they discuss: Elliott’s journey from estate agency to motor trade How he found his first cars and customers The costs and setup behind starting small The roles of Motorway, Dealerway, and other platforms Balancing prep quality with profit Why offering 12-month MOTs still matters Building confidence before FCA approval Mental health in the trade and remembering Dan Kirby What he’d do differently if starting again Real advice for anyone thinking of going solo in 2025 Key takeaways: Start lean and stay consistent. Small yards can still make strong profits. Preparation sells cars, clean stock and fresh MOTs build trust. Use platforms like Motorway and Dealerway to move quickly. Don’t rush your FCA approval; build your model first. And most importantly, talk to someone if you’re struggling. The Motor Trade Charity BEN is always there to help: https://ben.org.uk/how-we-help/for-me/ 00:00 Introduction to Dealer Pod 02:27 This Week in the Motor Trade 05:31 Industry Insights and Market Trends 08:20 Awards and Recognition in the Motor Trade 11:14 Introducing Elliot Rosserman 16:12 The Build-Up to the Awards Night 19:07 Introducing Elliott Rosserman 20:41 Elliott's Journey into Car Sales 25:49 Remembering Dan Kirby 33:47 Transitioning to New Opportunities 38:57 Establishing a New Business 44:13 Navigating the Bidding Process 46:08 The Early Days of Trading 47:27 Family Support in the Business 49:01 Finding Joy in the Journey 50:31 Financial Strategies for Growth 52:27 Understanding Profit Margins 54:18 The Importance of Vehicle Preparation 56:24 Building Trust with Customers 59:22 Navigating FCA Licensing Challenges 01:04:32 Sales Strategies and Challenges 01:09:26 Maximising Profit and Inventory Turnover 01:15:17 Customer Service and Value-Added Services 01:21:19 Navigating the Trade Market ************************************** Start trading with like minded car dealers Now by registering to become a member of the Dealerway Platform https://dealerway.co.uk Join the Dealerway facebook group now at / 1072051277029374 Download the Dealerway App Now Apple App Store: https://apps.apple.com/gb/app/dealerw... Google Play Store: https://play.google.com/store/apps/de... Get 25% off your first 3 months of Autograb by clicking this link below https://autograb.co.uk/?utm_source=de...