Salesforce Data Cloud to Marketing Cloud Integration | Step-by-Step Guide скачать в хорошем качестве

Salesforce Data Cloud to Marketing Cloud Integration | Step-by-Step Guide

Want to identify your most valuable customers and activate them with personalized campaigns in Salesforce? In this in-depth tutorial, Sonia, Salesforce Business Analyst at Winfomi, walks you through the complete Salesforce Data Cloud (formerly Data 360) process using a real-world retail (footwear) use case. You’ll learn how to connect Sales Cloud data, unify customer records, calculate Lifetime Value (LTV), segment high-value customers, and activate them in Marketing Cloud for targeted campaigns like VIP offers and personalized coupons. This session is perfect for Salesforce Admins, Consultants, Business Analysts, and Marketing teams looking to leverage AI-powered customer intelligence. 🏬 Use Case Covered Industry: Retail (Footwear) Goal: Increase revenue and customer retention using personalized marketing 👉 Ready to turn your customer data into revenue? 🔗 https://www.winfomi.com/contact?utm_s... #Salesforce #SalesforcePartner #winfomi #datacloud #Data360 #marketingcloud #Customer360 #crm #salesforcetutorial #salesforceintegration #DataCloudDemo #MarketingCloudDemo #salesforcedevelopers #salesforcetips #DataCloudIntegration #salesforcemigration #treding #b2b #viral #videos #retailindustry #footwear #industry #salesforceforIndustries #industrialautomation Video Timestamps 00:00 – What is Salesforce Data 360 00:43 – How to Identifying High-Value Customers 01:31 – Data Cloud Architecture & Workflow 02:14 – Step 1: Data Ingestion & Streams 08:06 – Step 2: Data Lake & Model Mapping 10:56 – Step 3: Identity Resolution (Unified Profiles) 12:28 – Step 4: Calculated Insights (LTV Metrics) 13:47 – Step 5: Segmentation Strategy 15:45 – Step 6: Activation to Marketing Cloud