Account Management: Turning Customers Into Strategic Partners | Driving Growth Podcast скачать в хорошем качестве

Account Management: Turning Customers Into Strategic Partners | Driving Growth Podcast

In this episode of Driving Growth, Steve Whittington dives into one of the most overlooked growth levers in B2B: account management. Learn how to tier your accounts, create actionable account plans, and operationalize your customer retention and expansion strategies. Whether you're managing a dealer network, running a professional services firm, or building a go-to-market system for your manufacturing business, this episode outlines the step-by-step process for transforming your post-sale approach into a predictable revenue engine. Discover how to forecast with confidence, leverage Quarterly Business Reviews (QBRs), and avoid revenue leakage in underperforming territories. If 80% of your growth comes from existing customers, this is the blueprint for unlocking it. If you found this valuable, make sure to subscribe to Driving Growth wherever you get your podcasts for more strategies on building a scalable revenue engine. Ready to put these ideas into action? Download the Revenue Factory Toolkit at weareroadmap.com/podcast and start turning your forecasts into predictable growth!