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Learn to write better copy using the 5 Levels of Customer Awareness! Also known as the 5 Stages of Awareness, this psychological understanding of the customer journey was codified by Eugene Schwartz in his book Breakthrough Advertising. It traces customer awareness from Totally Unaware to Totally Aware of their problem, solutions, and that YOUR solution is the best fit! The 5 levels of awareness are usually reserved for an advanced copywriting course or digital marketing department in corporate. BUT I know that they're fundamental to an effective content marketing strategy, conversion copywriting like how to write a sales page that converts, and implementing copywriting tips for websites that are created *by entrepreneurs themselves*. So, watch the full video to learn about this powerful psychological aspect of copywriting yourself! ✍️ Ready for copywriting support for your business? https://bit.ly/callwithemma 0:00 - Learn Customer Psychology 3:23 - Level 1 5:54 - Level 2 10:01 - Level 3 12:26 - Level 4 14.56 - Level 5 ----------------------------- ▶️ SUBSCRIBE: https://www.youtube.com/c/EMMAGIVENS?... ----------------------------- RECOMMENDED VIDEOS: 📹 Copywriting vs. Content Writing: 4 Differences Entrepreneurs Need to Know: • Copywriting vs. Content Writing: 4 Differe... 📹 Are you tired of the same old ideal customer avatar exercise?: • Are you Tired of the Same OLD Ideal Custom... ----------------------------- RECOMMENDED PLAYLISTS: 📺 Copywriting for Entrepreneurs: • Copywriting with Emma Givens 📺 Content Marketing Tips: • Content Marketing with Emma Givens ----------------------------- 👉 Interested in copywriting support for your business? https://bit.ly/callwithemma 👋 Say hi on social: ✧ Facebook: / givens.emma ✧ Instagram: / emmagivenswriter I’m Emma Givens, Founder and CEO of the branded copywriting boutique Emma Givens: Content & Copy (EGC&C). I traded in 10+ years of corporate comforts to bring the wisdom and power of brand copywriting to small and medium-sized businesses like yours. 🖋️ Branded content and copywriting will take your business and client experience to the next level of results. ▶️ Subscribe to the YouTube channel: https://www.youtube.com/c/EMMAGIVENS?... #5levelsofawareness #copywriting #emmagivens