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Annoying problem every B2B marketer faces: You know your ads are working but have no way to prove it. That's the exact situation that drove Adam Holmgren to create Fibbler: A LinkedIn Ads measurement tool that matches ad data to CRM accounts to prove ROI. In this week's KlientBoost Kitchen episode, Adam unpacks everything he learned building a $20K+ MRR B2B SaaS. We cover: ↳ Measuring LinkedIn Ads performance and proving ROI ↳ Marketing performance reporting tips to win C-suite buy-in ↳ Proven LinkedIn Ads playbooks driving Fibbler's impressive growth ↳ Crafting a compelling strategic narrative that resonates with your ICP ↳ Augmenting LinkedIn Ads with build-in-public organic content No fluff, just 40 minutes of actionable insights between two marketing nerds who've lived the LinkedIn Ads struggle. Bon appétit 🤌 ⸻ Timestamps: 01:15 - The story behind why Adam built Fibbler 04:30 - The curse of B2B marketing is proving ROI 08:15 - How Adam uses Fibbler to answer the most complex questions at Rillion 10:31 - Using pipeline data to influence high-level decision making 15:12 - The "unbundling" of ABM tools and how they help sales + marketing 22:02 - Selling narratives over products and solutions 26:43 - Positioning Fibbler as part of the answer, not the entire answer 30:29 - Building Fibbler's LinkedIn Ad layers around brand awareness 34.42 - The importance of organic reach in Fibbler's growth 39:18 - Adam's advice to newer marketers (hint: take everything with a pinch of salt) ⸻ We hope you enjoyed this episode of KlientBoost Kitchen! As always, be sure to like and subscribe (and tell a friend). 📋 Get your free KlientBoost Marketing Plan backed by real client data → https://hubs.li/Q03xq_Gp0 🧑🍳 Grab more KlientBoost Kitchen recipes from Season 1 → • KlientBoost Kitchen - Bite-Sized B2B Marke... 🤝 Connect with Patrick on LinkedIn → / patrick-james-cumming 👀 Are you our next KlientBoost Kitchen guest? Pitch us! → https://hubs.li/Q03xq_PT0