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What separates top-producing REALTORS from everyone else isn’t scripts, stats, or sales pressure — it’s storytelling. In this Every Move Collective Mastermind, James Sharp (24+ years in real estate, 1,500+ closed transactions, $400M+ in sales) breaks down how intentional storytelling builds trust, creates emotional connection, and helps clients confidently move forward — without sounding salesy or rehearsed. This is not theory. James shares real client stories, practical frameworks, and real-life examples from both buyer and seller scenarios, including: ✔ How to turn everyday conversations into trust-building moments ✔ Why facts tell, but stories sell ✔ How to read the room and know when to use a story ✔ The biggest storytelling mistakes agents make (and how to avoid them) ✔ How authenticity creates authority with clients ✔ How one personal story turned into a global giving movement impacting 44,000+ lives Whether you’re a new agent or a seasoned professional, this session will help you communicate more powerfully, lead with confidence, and strengthen your client relationships in any market. This training is for REALTORS who want to: ✔ Build rapport faster ✔ Handle objections with empathy ✔ Lead clients through complex decisions ✔ Stand out without being pushy ⏱️ Time-Stamped Chapters 00:00 – Welcome & EMC Mastermind intro 01:20 – Meet James Sharp: 24 years, 1,500+ closings 02:50 – Why storytelling matters more than facts in real estate 04:12 – Building rapport & trust through personal stories 05:27 – “Facts tell, stories sell” explained 07:16 – Authenticity vs. oversharing (what to avoid) 08:37 – Using stories to guide buyers through complex decisions 12:02 – Storytelling as a leadership tool with clients 15:04 – Turning conversations into intentional storytelling 17:16 – Buyer vs. seller storytelling strategies 22:05 – Educating sellers through stories (pricing, prep, expectations) 28:31 – Creating a personal “story bank” for your business 31:17 – Breaking the ice & lowering client resistance 33:28 – The do’s and don’ts of storytelling 35:22 – What NOT to do: inauthentic stories & credibility killers 48:05 – The powerful personal story behind “the shoe guy” 58:19 – Turning pain into purpose: a story that changed everything 01:00:22 – How storytelling creates impact beyond business 01:03:55 – Final thoughts, referrals & closing reflections #RealEstateAgent #RealtorLife #RealEstateTraining #RealEstateMastermind #RealEstateSales #StorytellingInSales #RealtorTips #RealEstateBusiness #ClientRelationships #RealEstateSuccess #SalesPsychology #TrustBasedSelling #RealEstateCoaching #EveryMoveCollective #exprealty #wheretheprosgotogrow