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Profit by Design: Mastering the Science of Pricing Link to class materials including the workbook: https://drive.google.com/drive/u/1/fo... Link to the Pricing Calculator: https://data-driven-pricing-94n7.bolt... Visit my website to learn more: command-chain.com Stop Guessing. Start Pricing With Confidence, Clarity & Strategy. Pricing is one of the hardest decisions a business owner makes, and one of the most critical. Charge too little and you erode profit, overwhelm your team, and stunt your growth. Charge too much without strategy and you risk losing the customers you worked so hard to earn. Most businesses guess. High-performing businesses design their pricing. Join Eric J. Potvin, Founder of Senior Business Consultant, LLC, Army Veteran, MBA, CEPA® and national business advisor, and creator of the Data-Driven Pricing Calculator, for a powerful workshop that transforms the way owners think about pricing, value, and profit. This class blends math, psychology, and real-world strategy to help you build a pricing system that supports your growth, reflects your value, and takes the fear out of pricing decisions. In This Workshop, You Will Learn How To: •Understand the science behind profit (COGS, labor burden, overhead, and margin) •Stop confusing markup with margin, and why that mistake is expensive •Use value-based pricing to confidently charge higher rates •Communicate your pricing without hesitation or apology •Package and position your services for maximum profitability •Build pricing tiers, upsells, and “good–better–best” structures •Use the Data-Driven Pricing Calculator to set accurate, profitable prices every time Why This Class Matters Pricing determines: •How profitable you are •How fast you can grow •The quality of clients you attract •Whether your business sustains you, or drains you When you learn to price strategically, everything in your business improves: revenue, workload, confidence, client quality, and long-term stability. Who Should Attend •Business owners •Contractors & trades •Consultants & service providers •Freelancers •Online businesses •Anyone who struggles with pricing or wants to earn more confidently What You’ll Walk Away With •Your own profit-driven pricing system •A clear understanding of how to calculate prices correctly •Scripts for explaining (and increasing) your pricing •A repeatable framework you can use for every service or product •Access to the Data-Driven Pricing Calculator Take Control of Your Profit Pricing is not a guess. Not a feeling. Not a comparison game. Pricing is a strategy, and when you master it, you transform your entire business. Join us and learn how to price with confidence, clarity, and purpose.