How Marks & Spencer Lost Its Soul - The Death of British Quality скачать в хорошем качестве

How Marks & Spencer Lost Its Soul - The Death of British Quality

Remember when a St. Michael label meant your cardigan would survive longer than your mortgage? When “Made in Britain” was a fact, not a marketing slogan? For more than a century, Marks and Spencer stood at the core of British quality, a trusted place where ordinary families bought clothes built to last. By 1998, M&S had become the UK’s most valuable retailer, worth £14 billion. Then came a boardroom decision that changed everything. British suppliers were dropped, production was shipped overseas, and the promise that defined the brand was broken. Quality nosedived. Customer loyalty evaporated. This is the story of how Marks and Spencer dismantled what made it unique and what British retail lost for good