3 Leadership Lessons From a PE-Backed CEO Who Grew a Franchise 70% скачать в хорошем качестве

3 Leadership Lessons From a PE-Backed CEO Who Grew a Franchise 70%

Shirin Behzadi shares how she scaled a PE-backed home‑services franchisor into outsized growth and a successful exit. Practical, repeatable management moves—listening tours, pricing discipline, platform rebuilds, and crisis pivots—that investors can evaluate. Her immigrant, adversity-driven path and the mindset that shaped long-term leadership. The "listening tour" and frontline feedback loop that revealed operational blind spots and improved unit economics. A platform overhaul (marketing, operations, tech, onboarding) that produced ~70% growth over four years vs. industry 6–9%. Crisis playbook in the Great Recession: direct-response marketing, smaller product mix, supplier renegotiation, and disciplined pricing. Investor takeaways and due-diligence pointers: unit economics, CAC vs. LTV, franchisee adoption, governance, and CEO decision-making. ------------------------------------------------------------------------ This video is brought to you by The Motley Fool. Visit https://fool.com/Invest to get access to this special offer. The Motley Fool Stock Advisor returns are 968% as of 12/18/2025 and measured against the S&P 500 returns of 193% as of 12/18/2025. Past performance is not an indicator of future results. All investing involves a risk of loss. Individual investment results may vary, not all Motley Fool Stock Advisor picks have performed as well. ------------------------------------------------------------------------