Life of a CEO #2 - Mats Lindstrom скачать в хорошем качестве

Life of a CEO #2 - Mats Lindstrom

Episode 2 – Mats Lindstrom, CEO of Ducati Japan In the second episode of Life of a CEO, hosts Matt Nichols and Alex Zoboli sit down with Mats Lindstrom, CEO of Ducati Japan, the legendary motorcycle brand known for Italian craftsmanship, innovation, and performance. For over 90 years, Ducati has defined what it means to blend engineering precision with artistic design—creating machines that aren’t just built to ride, but to inspire passion around the world. In this episode, Mats shares how Ducati continues to evolve while staying true to its racing DNA and heritage of excellence. From leading a global icon in the Japanese market to fostering a deep connection between brand and community, Mats opens up about the challenges of leadership, innovation, and driving growth in a highly competitive industry. Whether you’re interested in leadership, brand building, or the business of high-performance engineering, this episode offers a rare inside look into what it takes to steer one of the world’s most beloved motorcycle brands.