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In the care sector, sharing your success stories is vital for building a strong regional presence and driving occupancy. In this video, Conteur Account Manager Allie Deeley explains how care home brands can effectively use press releases to highlight their achievements and earn valuable media attention. Strategic Storytelling for Care Brands At Conteur, we specialise in helping care home brands thrive by turning their milestones into news. This expert guide covers: Identifying Newsworthy Content: From winning industry awards to celebrating a resident's 100th birthday, we help you pinpoint the stories that resonate with the community. Professional Press Release Crafting: Understanding the essential format—including punchy headlines and heartfelt quotes—to ensure your story stands out to journalists. Targeted Media Distribution: How to effectively reach local newspapers, radio stations, and TV channels to maximise your home's visibility. Building Reputational Trust: Using expert PR strategies to establish your home as a leader in the local care industry. Partner with a Specialist Communications Agency Based in Worcester, Conteur provides mixed-service packages tailored specifically for care homes. Our cost-effective solutions combine PR, video production, and digital marketing to help you lead the conversation in your region. Discover our care home marketing solutions: https://conteur.co.uk/care-home-marke... #Conteur #CareHomePR #SocialCare #PublicRelations #CareHomeMarketing #Worcestershire #BrandTrust #CommunityEngagement