Selling in a Post-Trust World │ Larry Levine скачать в хорошем качестве

Selling in a Post-Trust World │ Larry Levine

Selling is changing fast, and trust is harder to earn than ever. In this episode of The Art and Science of Complex Sales, Paul Fuller sits down with Larry Levine to unpack what it takes to sell effectively in a post-trust world. Larry shares the four pillars behind trust based selling: authentic relationships, meaningful business value, inspirational experiences, and disciplined habits. They discuss why sellers often get stuck trying to be liked, how meaningful value changes the conversation, and why coaching mindset and heartset is the key to unlocking skillset. If you want to build credibility, grow confidence, and stand out in a noisy market, this episode is for you. In this episode, you’ll learn: 🔹Why trust is declining in modern selling 🔹How to pair relationships with real business value 🔹The four pillars of trust based selling 🔹Why discipline is the glue that makes it all work 🔹How coaching mindset and heartset drives performance 🔔Subscribe for more conversations on complex B2B sales, leadership, and building high performing sales teams. Learn more about Larry Levine’s book here: https://www.amazon.com/Selling-Post-T... YouTube chapters 00:00 Welcome and why slowing down matters 02:01 The thesis: selling in a post trust world 04:50 Meaningful value and avoiding the friend zone 06:45 The four pillars: relationships, value, experience, discipline 09:34 What changes when leaders create accountability 14:03 Coaching mindset and heartset before skillset 16:51 Tech overload and why trust keeps dropping 20:01 Sellers crave coaching like professional athletes 22:31 You cannot hack trust: discipline and consistency win 25:45 Inner work drives outer success