How Parle-G Became World’s Most-Sold Biscuit | Unravelled скачать в хорошем качестве

How Parle-G Became World’s Most-Sold Biscuit | Unravelled

Ever wondered how a humble biscuit brand like Parle-G came to dominate not just the Indian market but also became the world's most-sold biscuit? Dive into the fascinating story of #ParleG, a brand that has woven itself into the fabric of Indian society and beyond. This video explores Parle-G's journey from its modest beginnings in 1929 to becoming a global phenomenon. Discover how #Parle smartly navigated business challenges, like the case with #Udaan and the Competition Commission of India, and how it managed to claim an astonishing 83% market share in glucose #biscuits. We delve into the company's strategic decisions, from sticking to its wide network of distributors to innovating in manufacturing and distribution. Understand the economics of scale that allows Parle-G to maintain its incredibly low pricing, and how the concept of 'shrinkflation' played a crucial role in balancing costs and customer satisfaction. Follow me on LinkedIn:   / shankar-bhalla   To support my channel, you can donate here via UPI: 1996shankar-1@okaxis Icons by Flaticon: https://www.flaticon.com/