How to expand your startup from Europe to the US | Jen Abel (Founder at Jjellyfish) скачать в хорошем качестве

How to expand your startup from Europe to the US | Jen Abel (Founder at Jjellyfish)

Founder-Led Sales and Expanding from Europe to the US 🇺🇸 Expanding to the US can be a big opportunity for European startups—but it comes with unique challenges. In this episode, Jen Abel, co-founder of Jellyfish, shares her deep expertise in founder-led sales and the critical lessons for European startups looking to break into the US market. Having worked with over 350 B2B and enterprise startups, Jen specializes in helping founders land their first $1M ARR in the US. We dive into why founders should lead sales early on, the mistakes most European companies make when expanding, and how to avoid costly missteps when entering the US market. 📌 HIGHLIGHTS: (00:00) Why great salespeople don’t apply for jobs—they need to be poached (01:19) The importance of founder-led sales in early-stage startups (03:55) How Jen closed her first enterprise deal in 60 days (04:49) Why founders must bring the ‘aha moment’ to sales calls, not expect it from prospects (05:49) The transition from founder-led sales to a scalable sales team (07:18) How to break into the US market as a European startup (17:44) Why expanding to the UK before the US can be a mistake (19:26) The dangers of waiting too long to enter the US market (29:15) Why the founder must be the tip of the spear in US expansion (35:17) How to test US market fit with structured sales conversations (39:29) Hiring in the US: Why great salespeople don’t come inbound (41:06) How to avoid confirmation bias and get to real validation faster 🔗 Get these insights in your inbox with the Startup Riders newsletter 👉 https://www.startupriders.com