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Injap Sia is the man behind, Mang Inasal - the second-biggest fast-food chain in the Philippines. But before he launched Mang Inasal, he was already running People's Hotel, Mister Labada, and Photo Express - all three were very profitable businesses. None of these, of course, compare to the monumental success of Mang Inasal. In this video, you will learn about: How Injap Sia came up with the idea, How Injap Sia and his wife came up with the recipe The first few days of Mang Inasal The Unli-rice marketing campaign: the secret to Mang Inasal's meteoric growth Why Jollibee acquired Mang Inasal 🍏 Brand Origins is hosted and produced by Chris Garin. ➜ https://chrisgarin.com/ ❤️ Help YouTube recommend my video by leaving a comment and clicking Like 💎🎙️ Listen to Steal This Idea by Brand Origins: A podcast where Chris talks about business ideas: ➜ Spotify: https://spoti.fi/3cExA8V ➜ Apple Podcasts: http://tiny.cc/ynmosz 👋 💌 SAY HI ➜ Facebook: / ➜ Instagram: / ➜ Twitter: / garinchris — Music credits Art of Silence by Uniq | http://tiny.cc/prgcfz