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Maslow's hierarchy of needs was developed by Abraham Maslow, who was a son of first generation Jewish immigrants from Russia. His parents wanted him to be a lawyer, but he wanted to be a psychologist. The theory was proposed by Abraham Maslow in 1943 in a paper called ”A theory of Human Motivation”. The model is useful; if you want to find the motivation level in your company - more precisely - what it is that motivates your employees to work in your company. Section 0:00 Introduction of the author and the purpose of the model 0:59 Maslow's hierarchy consists of five levels 1:47 Level 1 - Physiological needs 2:13 Level 2 - Safety needs 2:47 Level 3 - Belongingness and love needs 3:32 Level 4 - Esteem needs 4:32 Level 5 - Self actualization 5:31 Two main categories - Deficiency needs and growth needs 6:46 Same action can meet different needs - a large sale 8:16 Using the model in relation to employees 9:23 Criticism of the model Download the model (PowerPoint) from our website: https://flixabout.com/maslow You might also benefit from: The Motivation-Hygiene theory developed by Frederick Irving Herzberg • Herzbergs motivation-hygiene theory The correlation between Maslow's hierarchy of needs theory and Herzberg's two factor theory is reviewed here • Maslow and Herzberg english The job characteristics model developed by J. Richard Hackman and Greg R. Oldham • Hackman and Oldham The Job Characteristics... Our Youtube channel / flixaboutcom Our homepage www.flixabout.com