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In this episode, Michael Dargie sits down with Tris Hussey, a tech educator and author who has been active in the digital marketing space since the early days of blogging. Tris shares his journey from fossil pollen to WordPress, emphasizing the importance of continual learning and demystifying technology for others. We also touch on the exciting world of AI tools and how they are shaping the future of content creation and marketing. This conversation is perfect for anyone interested in career development and staying ahead in the ever-evolving tech landscape. “Curiosity is what keeps me moving forward.” What happens when a former scientist becomes Canada’s first pro blogger, publishes four books, and now builds custom AI marketing tools for fun? In this episode, I talk with Tris Hussey about curiosity, content, and building a life around technology that empowers people. This episode is sponsored by my new book BRANDJITSU, helping you find, shape, and share your story with the world. Tris shares how his career evolved from studying fossilized pollen and running labs at Duke University, to becoming Canada’s first professional blogger in 2003. He eventually authored four books—including WordPress Absolute Beginner’s Guide—and made it his mission to democratize technology for everyone. He opens up about the joy of teaching, writing overly long prompts, and helping small businesses understand and use AI without fear. He calls it “vibe coding”—rapid prototyping powered by curiosity. Tris doesn’t just talk tech; he lives it. From building tools with his 10-year-old daughter to analyzing podcast data with custom Python scripts, he’s all in. The conversation moves from page builders and WordPress bloat to LEGO, Solitaire, and building a substack called “Generally AI.” Through it all, Tris keeps coming back to one idea: learning is the most important skill we’ve got—and it’s never too late to start. His advice for rebels in waiting? Stay curious. Stay learning. And if you don’t know how to do something, just ask one question at a time. Quoteable Quotes “Everyone should be able to use technology. It shouldn’t be hard.” — Tris Hussey “If you want better prompts, have the AI write your prompt for you.” — Tris Hussey “Just learn more.” — Tris Hussey “Just fine doesn’t have to be less than.” — Michael Dargie “Curiosity is what keeps me moving forward.” — Tris Hussey Episode Highlights Corn vs Tabor | Chilliwack pride and Bookman trivia Canada’s First Blogger | From science to blogging in 2003 Pollen and Oil | His academic roots in palynology Lab Coats & Fume Hoods | Why he left research for tech Blogging for Business | Before content marketing was a thing Teaching Tech | Making tools accessible to everyone The Worst Book | Foursquare in 10 Minutes—glad it was paid up front Best Work | Democratizing WordPress for beginners AI Marketing | Solving brand and content problems with AI Vibe Coding | Building tools with ChatGPT, Claude, and Gemini Prompt Structure | RACE and Casino models for better AI output Learning by Challenge | Why problem-solving is his teaching method Solitaire & ADHD | How it helps him focus during calls LEGO & Cooking | What fills Tris’s creative tank Teaching AI to Kids | Helping families learn AI the right way Advice to Rebels | Stay curious, ask questions, and just keep learning Links From Episode Tris Hussey Website (https://www.trishussey.com/) Tris on Facebook ( / trishussey ) Get Your Copy of Michael's Book: "BrandJitsu™: Move Your Brand From 'Meh' To Memorable" Indigo | Barnes & Noble | MichaelDargie.com