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Enterprise Architecture - Operating Model

The most important decision in enterprise architecture? Your operating model. In this video, Glenn Smyth, CEO of Fragile to Agile, explains why defining your organisation’s operating model is essential to making strategy executable — and why failing to do so will derail transformation efforts before they begin. Based on the core concept from the seminal MIT CISR book Enterprise Architecture as Strategy, Glenn unpacks how different operating model types (Unified, Diversified, Replicated, Coordinated) impact integration, standardisation, and architectural design. He also shares real-world insights into mergers, cultural clashes, and how capability models make theoretical operating model choices practical and actionable. If you're an enterprise architect or business leader responsible for cross-unit strategy and systems alignment — this video is a must-watch.