How IP can strategically advance your business goals скачать в хорошем качестве

How IP can strategically advance your business goals

Your technology itself may be what you need to make and sell superior products in a significant market. But no IP gives you the right to use your technology or to sell anything; and other’s IP can get in your way. What can the different types of IP do to help you achieve your goals – making money, attracting investors, and creating assets you might license or sell? What agreements does a company need; and how might they affect you as an individual? FAST FORWARD Table of Contents 1. IP Strategy Overview 0:15    • How IP can strategically advance your busi...   2. Types of IP 14:40    • How IP can strategically advance your busi...   3. Trademark 16:56    • How IP can strategically advance your busi...   4. Trade Secret 21:22    • How IP can strategically advance your busi...   5. Copyright 24:35    • How IP can strategically advance your busi...   6. Business -- Potential Investors 36:53    • How IP can strategically advance your busi...   7. Business -- "Due Dilligence" Check List 39:09    • How IP can strategically advance your busi...   8. Business -- Third Party Claims 41:45    • How IP can strategically advance your busi...   9. Business -- Reducing & Evaluating Risk 43:57    • How IP can strategically advance your busi...   10. Summary 51:28    • How IP can strategically advance your busi...   ABOUT THE IP LAW DEEP DIVE Deep Dives are a new e-learning series on domains of expertise. The first deep dive is a 7-part monthly series on What entrepreneurs need to know about Intellectual Property. Catch up on episodes at http://bootcamp.mit.edu/entrepreneurs... Lecturer: James Lampert, retired partner, Wilmer Hale LLP Producer & Program Manager: Andrew Ngui, MIT Bootcamps Copywriter: Mariah Rawding, MIT Bootcamps