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Lots has been written about individual giving - I'm certainly spent a lot of time writing and thinking and talking about it. It's the key to a sustainable and strong fundraising program - and it's often the type of fundraising that nonprofits shy away from. I'll save my thoughts on the importance of a cultivation plan and a stewardship strategy for another post. This time, it's all about notetaking. You might call them action items, or activity reports, or meeting notes, but it's all the same thing: taking time after a donor meeting to write down what you learned and what's next. The ability to capture meaningful data after a donor meeting - and to record that data in whatever database your team uses -- is the skill that separates good fundraisers from great ones. If you're not recording what you learn from your meetings, then did the meeting really happen? If your meeting notes are scattered across multiple emails or documents, how can you find and search though them? Meeting notes are a key part of your fundraising strategy and your fundraising goals. Watch the video to learn some the key notetaking habits you should build to be a more effective fundraiser