Episode 5: Advertising in the Age of AI with Joe Marckx | Agency Download Podcast скачать в хорошем качестве

Episode 5: Advertising in the Age of AI with Joe Marckx | Agency Download Podcast

In Episode 5, Advertising in the Age of AI, Joe Marckx joins the show to unpack how artificial intelligence is reshaping modern advertising. He explores how platforms like Meta and Google are moving toward AI-driven, self-service ad creation—removing many of the traditional touchpoints where strategists, creators, and media buyers once played a central role. The conversation dives into the tension between technology and human creativity as algorithms increasingly handle tasks like creative testing, optimization, and even ad generation. Joe breaks down what this shift means for marketers today, including the growing devaluation of human creativity and the push for advertisers to simply upload content and let AI take over. Joe also shares where human insight still matters and how strategists can evolve as AI continues to influence the industry. This episode offers a clear look at the future of digital marketing and what it takes to stay relevant in an AI-driven landscape. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ 📺 ABOUT THIS CHANNEL Welcome to my channel where I share insights, stories, and expert perspectives from the world of advertising and marketing. Whether you're a brand owner, marketing professional, or aspiring media buyer, you'll find actionable strategies and industry knowledge to help you navigate the ever-evolving landscape of paid media and programmatic advertising. 🎯 WHAT YOU'LL FIND HERE Deep dives into paid advertising strategies Programmatic media buying insights Industry expert interviews and conversations Real-world case studies and campaign breakdowns Tips for scaling your marketing efforts Latest trends in digital advertising 👤 ABOUT ME I'm James Williams, and I help businesses grow through strategic paid media and programmatic advertising. With hands-on experience in omnichannel campaigns and media buying, I'm passionate about demystifying complex advertising concepts and sharing what actually works in today's digital landscape. 🔗 LET'S CONNECT → Work with me: https://www.trafficandbridges.com/ → Join my Skool community for in-depth paid media training: https://www.skool.com/paid-media-ment... → LinkedIn:   / james-williams-paid-media   → Instagram:   / jamespaidmedia   💡 Want to dive deeper into paid advertising and programmatic media buying? Join my Skool group for exclusive courses, live sessions, and a community of like-minded marketers. 📌 Don't forget to SUBSCRIBE and hit the notification bell so you never miss new content! #PaidAdvertising #ProgrammaticAdvertising #DigitalMarketing #MediaBuying