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Alex is the Co-Founder and CMO of Nugg Club, where he is responsible for the overall marketing strategy and analytics. Prior to founding Nugg Club, Alex served as Partnership & Affiliate Marketing Director at Withlocals. While there, he spearheaded business development through strategic partnerships for the company and created and managed the company’s affiliate marketing program. Alex also spent a year in college working alongside his current co-founders as a Growth Hacker trio doing customer acquisition for Lyft. Together, they led a team of over 1,000 ambassadors from across the country and ultimately recruited tens of thousands of new users for Lyft during their tenure. Alex earned his Bachelor of Business Administration at the University of Southern California.