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In this episode, I speak with Daniel Russek, Founder and CEO of Atarraya, about his journey from launching an NGO to building a biotech company transforming the future of shrimp farming. We discuss the deep structural challenges within traditional aquaculture, why sustainable shrimp production is critical to meeting rising global seafood demand, and how Atarraya developed technology to radically rethink the way shrimp are farmed. Daniel shares how the company evolved over time, including a bold pivot toward urban shrimp farming and the development of innovative solutions like the “shrimp box.” We also explore the realities of fundraising in biotech, the importance of partnerships for scaling, and how unconventional channels like social media have helped attract global attention. Ultimately, Daniel reflects on the lessons learned from failure, resilience, and the adventure of building a mission-driven company in one of the world’s most essential food systems. Connect to Daniel: LinkedIn: / drussek Website: https://www.atarraya.ai Connect to Blake: Spotify ➤ https://open.spotify.com/show/3S4Zc1V... LinkedIn ➤ / blakenewcomer Website ➤ https://earthonward.com Read our blog ➤ https://blog.earthonward.com Sponsor Inquiries ➤ blake@earthonward.com #Aquaculture #FoodTech #SustainableSeafood