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The Future of the Direct Selling Industry

Many businesses suffered big losses during the COVID-19 pandemic. Even some big companies collapsed as they were not prepared for a shift in the economy. Meanwhile, some businesses found ways to quickly adapt to the shifts and thrive during the global pandemic. The direct selling industry is known to be resilient and quick to adapt to the market trends and always comes out stronger than ever. As job losses continue to plague the economy, direct selling has emerged as an opportunity to help provide a stable source of income for millions across the world. In this video, we look at some major trends in the direct selling industry that has future-proofed its success: 1. Shopping experience Most direct selling companies offer a platform for online shopping and e-commerce experiences. The industry has never relied solely on traditional shops to promote their goods and services. This is crucial to surviving the future where e-commerce is important. 2. Social media Direct selling companies have taken advantage of the various social media platforms to connect with customers and create brand awareness at a lower cost. The Direct Selling Association (DSA) expects to see a growth through the social media platform as more people are choosing promote their products and get sign-ups on on platforms such as Facebook. 3. Mobile technology Mobile technology has huge potential as people tend to rely more on mobile communication than in-person interactions. This creates opportunities for digital marketing. Platforms such as WhatsApp and Telegram are great tools to use when connecting with customers and providing customer support. 4. Focus on wellness Lastly, one of the biggest product categories in the direct selling industry is wellness. Riding on the health and wellness trends is another crucial step in preparing for the future as people are becoming increasingly health conscious. Wellness products range from healthcare to healing therapies. The demand for these products is likely to grow in the future with health being a top priority. 👉 Interested to know more? Subscribe to our channel for more direct selling videos! https://bit.ly/curiousmindsub 👉 Check out our Network Marketing 101 series:    • Network Marketing 101: Is Network Marketin...   #directselling #networkmarketing #directsellingindustry #directsellingbusiness #gigeconomy #businessopportunity #entrepreneur #business