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If you're running a professional services business, you're probably messaging clients across email, text, Facebook, Instagram, and maybe even calls… and it feels like you're constantly switching tabs. That’s where things fall through the cracks. In this Feature Friday, I’m walking through one of my favorite views inside our Toolkit: the Universal Inbox — where every client conversation lives in one place. Instead of bouncing between Gmail, your phone, Facebook, and other apps, you can: ✔ See all conversations tied to a contact ✔ Search message content across channels ✔ Filter by SMS, email, calls, payments, voicemails, and more ✔ See forms submitted, page visits, and contact details ✔ Call and respond directly from one view This is how small teams operate like big teams. This isn’t about fancy software. It’s about eliminating chaos and giving you back control of your communication. If you’ve ever thought: “I know we talked about this… but where?” “Did we respond to that message?” “Why does growth feel harder than it should?” This video is for you. At The Optimization Specialists, we help business owners eliminate chaos, increase capacity, and scale without being involved in every detail.