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The CannaBiz Success Show (Episode 18): “There’s about 10-15 different things that you can do right now to optimize your online presence and make sure that your number one on Google.” – Samuel Fisher Guillermo Rodriguez welcomes Samuel Fisher, Co-founder of Green Dispensary Marketing, to discuss effective marketing and SEO strategies for cannabis dispensaries. Samuel emphasizes the importance of building a dispensary's own digital assets, such as a well-optimized website and strong Google “My Business” profile, rather than relying solely on third-party platforms like Weedmaps and Leafly. He shares insights into SEO, the significance of backlinks, and strategies for creating a sustainable digital presence. The episode underscores the need for dispensaries to invest in their own digital marketing to drive growth and profitability. The finer details of this episode: ● Importance of scaling businesses and enhancing profitability in the cannabis sector. ● Focus on digital marketing strategies, particularly SEO, for cannabis dispensaries. ● Transitioning away from reliance on third-party platforms like Weedmaps and Leafly. ● Building a sustainable digital presence through optimized websites and social media. ● Understanding SEO and its significance in improving online visibility. ● Strategies for effective content marketing and local SEO. ● Challenges faced by cannabis businesses in the marketing landscape. ● Importance of monitoring marketing effectiveness and adjusting strategies. ● Future opportunities in cannabis marketing as regulations evolve. BULLET LIST ● Book a free consultation with Guillermo: https://anderscpa.com/virtual-cfo-can... ● If you’d like to be a guest on the show: [email protected] ● Love our content? Sign up for our newsletter: https://www.summitcpa.net/summit-cann... ● Check out Green Dispensary Marketing here: Home - Green Dispensary Marketing