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In this lesson, we explore what separates products that feel effortless from those that frustrate us. We start by clarifying the difference between UX and UI, and why great products require both a smooth experience and a strong visual interface working together. Next, we introduce the core principles of good product design, including clarity, consistency, helpful feedback, efficiency, error tolerance, and aesthetics that support the experience. You will also see how design thinking helps teams solve the right user problems through empathy, creativity, and iteration, and why great design depends on close collaboration between product managers and designers. By the end of the lesson, you will understand how strong design improves both user satisfaction and business performance, and how modern tools accelerate the process. The key takeaway is that when teams focus on real user needs and apply solid design principles, they create digital products people genuinely enjoy using.