A Racer’s Take on Motorsport скачать в хорошем качестве

A Racer’s Take on Motorsport

What does it take to build a winning team before the cars even hit the track? The business of motorsport is a race of strategy, finance, and marketing, where the biggest deals are made far from the finish line. Join host Kelly Latimer on IC Your Trade 6 as she speaks with Matthew Marsh, who leveraged his success at Le Mans and the Nürburgring into a career as a top Formula 1 broadcaster. He reveals the financial engine that drives the world's fastest sport. ------------------ Chapters 00:00 – Introduction: Motorsport as Strategy and Business 00:42 – Formula 1’s Global Audience & Fan Demographics 01:33 – The Impact of Drive to Survive (Netflix) 02:00 – F1 as Human Drama, Not Just Racing 02:17 – F1’s Business Model Shift: Liberty Media Era 02:41 – Doubling the Commercial “Pie” in F1 02:58 – F1’s Valuation and Financial Growth (Q2 2025 Data) 03:45 – Lessons F1 Offers Other Businesses (GSK Case Study) 04:46 – F1 as a Platform for Global Brands & Sponsorship ROI 05:12 – The Role of Data, Logistics, and Teamwork in F1 06:37 – Brand Perception & Storytelling in F1 08:00 – Key Takeaways: F1 as Entertainment & Fan Engagement 08:50 – Outro & Credits ------------------- Start trading at: https://www.icmarkets.com.au This VODCAST was produced in collaboration with Bloomberg Media Studios. Disclaimer: Any information in this video does not contain, and should not be construed as containing investment advice or an investment recommendation or, an offer of or solicitation for the transactions in financial instruments. All information is presented as educational material only. Past performance is not a guarantee of or prediction of future performance. The analysis contained herein does not constitute a personal recommendation and does not consider your personal investment objectives, investment strategies, financial situation or needs. IC Markets makes no representation and assumes no liability as to the accuracy or completeness of the information provided, nor any loss arising from any investment based on a recommendation, forecast, or other information supplied by IC Markets. Any opinion shared by guests and speakers does not necessarily reflect the opinions or views of IC Markets. Without the approval of IC Markets, reproduction or redistribution of this information is not permitted. This information is not directed at residents in any country or jurisdiction where such distribution or use would be contrary to local law or regulation. This includes but is not limited to the United States of America, Canada, Israel, New Zealand, Iran, North Korea (Democratic People's Republic of Korea), and Brazil.